Generating a good flow inbound leads is just the first step towards building an effective sales machine. Here is quick slideshare presentation on a very simple but critical step in making the most out of your inbound leads.
Generating a good flow inbound leads is just the first step towards building an effective sales machine. Here is quick slideshare presentation on a very simple but critical step in making the most out of your inbound leads.
Companies are waking up to social media marketing and making a proactive efforts to develop company active blogs as a part of thier social strategy and reach out to0 their customers. Many have figured out its a great way to connect with their customers and communicate with them. Others have learnt its a great way…
Selling to a large company is no cakewalk. If anything, it needs patience, perseverence and a very well planned out approach. If you’re one of the smaller companies or startups which has a large fortune company like Microsoft, Walmart, Oracle or Cisco on your client list, you’ve gone through the whole process of getting registered…
Getting started with building custom target lists of decision makers for your sales and marketing campaigns using DirectContact is probably not as complicated as you may have thought. A number of customers who we have spoken to are initially a bit wary of what the process will involve and how much of their time and…
Everyone who is visiting your website is atleast somewhat interesting in your products and services or something within the domain. Most traditional analytics solution give you just a purely digital description of web traffic. That is helpful but not actionable, atleast for B2B marketers. Most B2B marketers want to know WHO it was who visited…
Social media marketing has fast emerged as the new advertising channel for marketers. Social networking on a range of different sites from news, music, videos and others had created an unprecedented channel for word of mouth and viral spread of stories of all sorts. Marketers and advertisers are still exploring the best ways of exploiting…
While its great to see so many marketers enthusiastic about their inbound lead generation programs and discuss metrics and success stories on how many leads came through which can be added to the funnel, the process of inbound lead qualification still remains the ignored step-child of marketing and sales. While some companies are not in…